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CreditorWatch Blog

Collect the breadcrumbs, connect the dots and serve up success: The importance of customer experience consistency

Collect the breadcrumbs, connect the dots and serve up success: The importance of customer experience consistency

Today’s customer journey is increasingly fragmented and complex as consumers interact with brands offline and online across multiple channels. We might have a quick browse online during our lunch breaks, skim through Facebook on the commute home and have a casual glance at our iPads while watching TV. To add to this, customer expectations are […]

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