SodaStream pride themselves as an innovative disrupter in the beverage market, and so were looking for an equally smart way of processing their credit applications.
As a global business that's continually bringing in new business, the team wanted a more proactive credit application process that made it easier and faster for customers to sign up.
Before ApplyEasy, some of their customers needed assistance and weren't able to complete their applications on their own. This slowed down SodaStream's on-boarding process and they were at risk of losing customers altogether.